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A Who What Wear report points to printed shawls and pashminas as a fall styling trend, citing recent appearances by Jennifer Lawrence, Kendall Jenner and Zoë Kravitz. The examples show how the accessory can be worn with coats, dresses or travel clothes, but they do not establish how widely the trend has caught on.
Printed shawls and pashminas are being presented as a fall 2026 alternative to conventional scarves, according to a Who What Wear report that points to recent outfits worn by Jennifer Lawrence, Kendall Jenner and Zoë Kravitz. The examples show the accessory styled both for public appearances and travel, though they do not establish how widely the look has spread beyond celebrity street style.
In the report, Lawrence wears a black-and-burgundy printed shawl tied around her neck over a long black coat. She pairs it with a baseball cap, sunglasses and cognac-colored slides. The outfit illustrates one practical way to add a patterned layer without relying on a bulky knit scarf or beanie.
Jenner was photographed in a printed shawl on two occasions, according to the report: at the Emporio Armani show in Milan, with a black pencil dress and strappy sandals, and later at an airport after a trip to Venice. For the travel outfit, she wore a blue velvet shawl with a jacquard pattern, dark jeans, sunglasses and flats. Kravitz was seen in August wearing a dusty rose shawl over her shoulders after arriving home from an airport. Her outfit included loose trousers, suede flats, sunglasses and a baseball cap.
Who What Wear describes the appeal as warmth with less bulk and styling flexibility across dressed-up and casual outfits. It also highlights vintage-looking designs and lists retail and vintage options. Those descriptions are the publication’s fashion assessment, not evidence of sales, broad consumer adoption or a measured change in what people are wearing.
A Layer Between Scarf and Coat
The examples make the shawl notable as a flexible mid-layer: it can sit over a coat, cover the shoulders with a dress or provide an extra wrap during air travel. Unlike a conventional scarf tied close to the neck, a larger shawl can also function as a shoulder covering, with its print becoming a visible part of the outfit.
That versatility may appeal to people who want warmth without adding another heavy garment, especially when moving between indoor and outdoor settings. The celebrity outfits also demonstrate that the same accessory can be styled with tailored clothing or relaxed travel wear. But the report establishes a styling pattern among named celebrities, not that shawls are replacing bags, scarves or other fall staples for shoppers generally.
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Three Celebrity Looks Cited
The report groups sightings from different settings and points to a recurring item rather than a single product launch or runway announcement. Jenner’s Milan appearance connects the shawl with a fashion-show outfit; her airport look and Kravitz’s arrival home from a flight place it in travel dressing. Lawrence’s combination of a shawl and long coat offers a colder-weather example.
The suggested appeal also rests on how the accessory is worn: wrapped around the body or shoulders, rather than carried like a bag. Who What Wear recommends printed and vintage-style options, but the article does not identify one designer or specific shawl as the source of the trend. The cited outfits are individual sightings, with image credits supplied by the original report.
““a printed shawl is the way to go when you want to wrap up in something without the bulk.””
— Who What Wear report
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How Far the Look Has Spread
The available source documents three celebrity examples but provides no sales figures, consumer survey, search data or street-style sample to measure the trend’s reach. It is not clear whether the sightings reflect a broader shift in fall wardrobes, a recurring celebrity styling choice or editorial selection.
The report also does not give a single launch date or define a distinct 2026 product category. Shawls and pashminas are established accessories; the current claim concerns their visibility as a seasonal styling choice. The cited appearances span different moments, including August and early winter, so the examples do not amount to a synchronized rollout.
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More Fall Outfits Will Show Reach
The next useful signals will be whether additional street-style coverage, retailer collections and consumer data show the accessory appearing beyond these celebrity outfits. For now, readers can treat the shawl as a reported styling option, not a confirmed must-have or a proven replacement for traditional fall accessories.
Who What Wear’s report includes a selection of shawls and scarves at different styles and price points. Availability and pricing can change, and the source does not say whether the featured choices are selling unusually well. Wider evidence from later-season coverage or retail reporting would clarify whether the look gains broader traction.
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Key Questions
What fall accessory is the report highlighting?
It highlights printed shawls and pashminas, worn around the neck or shoulders as a light, visible layer.
Which celebrities are cited?
The report cites Jennifer Lawrence, Kendall Jenner and Zoë Kravitz, describing outfits in which each wore a printed or colored shawl.
Is the shawl trend replacing fall scarves?
There is no evidence in the report that shawls are replacing scarves. It presents them as an alternative layering choice and does not include sales or consumer data.
How were the shawls styled?
The examples pair shawls with a long coat, a pencil dress, jeans and relaxed travel clothing. The report frames them as adaptable to dressier and casual outfits.
Source: rss
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